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Monthly Archives: May 2010
University Brand “Commercialization”
Some university technology administrators are adopting the idea that the crowning outcome of public research is commercial money-making. This idea is wrapped around a shift in vocabulary from “technology transfer” to “technology licensing” to “commercialization”. These are very different concepts. … Continue reading
Posted in Bayh-Dole, Metrics, Technology Transfer
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Social Media in Tech Transfer
I don’t quite know how to write this. Piscopo version at the end. The key thing about social media is that it is social. That’s more than advertising and self-promotion, though both are of course in their own way part … Continue reading
Posted in history, Metrics, Social Science, Technology Transfer
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